Financial Services

Case Study: Propensity to buy (Bank)

... for a bank marketing-campaign to target the right customers Business Challenge A bank with more than a million accounts wanted to select customers for a marketing campaign -- to increase debit card transactions They [...]

September 9th, 2015|Categories: Case Study, Financial Services|Comments Off on Case Study: Propensity to buy (Bank)

Case Study: Propensity to buy for a customer group (eRetailer financial service)

... for an Online payment gateway Business Challenge The client, an online payment transaction company, wanted to identify targeting metrics based-on customer transaction behavior so as to send them targeted offerings. Analytics Approach Past customer [...]

September 9th, 2015|Categories: Case Study, Financial Services, Retail|Comments Off on Case Study: Propensity to buy for a customer group (eRetailer financial service)

Case Study: Text Analytics for Key Information Extraction (Finance, Trading)

... for a trading firm (data extraction from web and files)   Business Challenge A Scandinavian trading firm wanted to extract key information from text or writing, evaluate its implication and use it for automatic [...]

September 6th, 2015|Categories: Case Study, Financial Services|Comments Off on Case Study: Text Analytics for Key Information Extraction (Finance, Trading)

Case Study: Text Analytics for Information Extraction (Financial Services)

... for a financial services company   Business Challenge Reduce manual efforts and turn around time in analyzing: More than 20,000 sources of text information (Regulatory Filings, Company Websites, e-mails, 3rd party sources, etc..) More [...]

September 6th, 2015|Categories: Case Study, Financial Services|Comments Off on Case Study: Text Analytics for Information Extraction (Financial Services)