Case Study

Case Study: Propensity to buy for a customer group (eRetailer financial service)

... for an Online payment gateway Business Challenge The client, an online payment transaction company, wanted to identify targeting metrics based-on customer transaction behavior so as to send them targeted offerings. Analytics Approach Past customer [...]

September 9th, 2015|Categories: Case Study, Financial Services, Retail|Comments Off on Case Study: Propensity to buy for a customer group (eRetailer financial service)

Case Study: Assortment and Allocation Optimization (Retailer)

... for an apparel retailer Business Challenge A leading US apparel retailer with 500+ stores wanted to optimize its assortment (what items to carry at each store) and its allocation (how much stock of each [...]

September 6th, 2015|Categories: Case Study, Retail|Comments Off on Case Study: Assortment and Allocation Optimization (Retailer)

Case Study: Price optimization (Telecom)

... for a UK telecom company via pricing elasticity analysis   Business Challenge A UK telecom company wanted to estimate the potential impact of reduced outgoing mobile rates on revenues and margins Analytics Approach Two [...]

September 6th, 2015|Categories: Case Study, Telecom|Comments Off on Case Study: Price optimization (Telecom)

Case Study: Promotion optimization (Retailer Curated Coupons)

... Retailer curated coupons to increase “halo sales” Business Challenge A top retailer wanted to offer a new coupon booklet program to selected 3 million existing customers (out of 10+ MM) on a quarterly basis. [...]

September 6th, 2015|Categories: Case Study, Retail|Comments Off on Case Study: Promotion optimization (Retailer Curated Coupons)

Case Study: Text Analytics for Key Information Extraction (Finance, Trading)

... for a trading firm (data extraction from web and files)   Business Challenge A Scandinavian trading firm wanted to extract key information from text or writing, evaluate its implication and use it for automatic [...]

September 6th, 2015|Categories: Case Study, Financial Services|Comments Off on Case Study: Text Analytics for Key Information Extraction (Finance, Trading)

Case Study: Text Analytics for Information Extraction (Financial Services)

... for a financial services company   Business Challenge Reduce manual efforts and turn around time in analyzing: More than 20,000 sources of text information (Regulatory Filings, Company Websites, e-mails, 3rd party sources, etc..) More [...]

September 6th, 2015|Categories: Case Study, Financial Services|Comments Off on Case Study: Text Analytics for Information Extraction (Financial Services)